Attwenger SXSW Showcase: |
||||
SXSW SHOWCASE Details:Wednesday, March 14@ Hideout Theater617 Congress AvenueAustin, TXPerforming with:Black Pig Liberation Front, Jeans Wilder, & Agnes Mercedes.
The Austrian duo Attwenger turn Upper Austrian folk music and wry local wisdom into madcap backbeats and funky, flaring accordion. It’s The Cramps parachuting into a mountain village street fest for a punk spree, or The Pogues punning in Alpine slang to dancefloor-friendly samples. It’s folk trip-hop, psychedelic and feral polka.
|
Мишка Spring 2012 Lookbook [Teaser] from Мишка Bloglin on Vimeo.
|
Punxsutawney Phil must’ve lost that precognitive magic, because despite what he says the Мишка spring is boutta get sprung. Like the buds of so many deciduous flora, our garments are sensing the impending equinox and are blooming in full effect. Whereas pollen clings to the legs of bees, the natural habitat of our products is, where else, on rappers! As always, to get everyone extra excited for the Lookbook and the collection, we’ve prepared a teaser video to give you a look behind the scenes.
Enlisting the help of a bevy of up-and-coming or on top of their game New York rappers, we travelled all over this dirty pretty city with clothes over our arms, 808s in our ears, and freshness in our hearts, making sure all you fans out there could see the new stuff we’ve worked so hard on in the best settings possible. We’ve enjoyed shooting these videos around the country and even the world, but for Spring 2012, nothing felt better than getting back to NYC.
 Children of the Night
 Heems of Das Racist
 Mr. Muthafuckin’ eXquire
You’ll see the fun-loving Queens rap trio Children of The Night traipsing through the borough’s most iconic monument. There’s Ghe20 Goth1k mastermind Venus X, swagging out in the L’amour MA-1, followed by Left Leberra and the AREB Crew (not to mention the second appearance of the much loved Keep Watch Leggings). Next up to the plate is the Greedhead posse, featuring recent Мишка mixtaper Lakutis as well as the one, the only, Das Racist, all showing off some ill new patterns, snapbacks, and denim jackets.
Young firestarter Perrion hung out in the middle of the street in his 420th Squadron Crewneck to let everyone know exactly what he’s about, and Mr. Muthafuckin’ eXquire brought the whole Peel Off Crew – Goldie Glo, Dallas Tha Kid, and Heron – to help him show off painter’s caps, button ups, and some crazy new t-shirt designs. Out on loan from Detroit, the expertly coiffed Danny Brownsported the new Ferris Poplin shirt and Class Cutter Jacket, while Bay Area transplant Gita threw some punches in the L’amour Bomber. DJ Shiftee felt pretty old school in his snapback, and MPC remix machine Party Supplies was real patriotic. Finally Action Bronson himself stopped by our office to play with official Мишка pooch and look dope doing it.
 Danny Brown  Party Supplies
So get ready, because this thing is dropping soon. Like, real soon, both online and in all our stores.* Nothing better than Springtime.
*Actually some of Spring-1 is available now online and in-store. All of it real, real soon though.
The video was captured, directed and edited by Matthew Caron and produced by our own Michael Cohn. The Lookbook — which will be out in a couple of weeks — was shot by our own in house photog Tara Chacón.
—–
About Мишка
A New York City fixture since 2003, Мишка (“Mishka,” or “bear cub” in Russian) clawed their own path through the often homogenous streetwear world, beginning humbly as a small t-shirt upstart and maturing into a full blown cut & sew powerhouse. Founded by Mikhail Bortnik and Greg Rivera, Мишка is synonymous in the industry with creativity and originality, consistently inspiring—and often offending—with designs that manifest the brand’s D.I.Y./punk ethos. Мишка continues to be the brand to trust for the utmost in quality and design, with a deft infusion of forward-thinking nostalgia that continues to influence the influencers. Мишка’s collections are available worldwide in only the finest shops and online boutiques.
For all press inquiries please contact:
press@mishkanyc.com
|
 26 Emcees, 22 Minutes, 1 Massive Song!
Rap game all fucked up. From the absolute phonies to respectable dudes whojust embellish the truth away like Rick Ross. In 2012 the truth is scarce in Hip Hop. The playing field has been leveled and now folks of all sorts are jumping in and hoping to measure up. But it would seem the more accessible being a rapper becomes, the more hyperbolic being a rapper becomes. It’s all exaggeration in the name of creating an identity that stands out. But thankfully, real folks remain. And thankfully we remain in the thick with them.
And so, it is with great pleasure that we present Hyperbolic Chamber Music. A beastly rendition of what happens when rappers can only keep it real. Gathered here for your listening pleasure is an unprecedented grouping of 26 of rap’s most valiant soldiers from the front lines over one single 22+ minute track produced by Ryan Hemsworth. These are the names, faces, and voices of the folks who dedicate their lives to preserving one of the greatest cultural traditions of the United States, and make incredible music while doing it.
From our hearts to yours, Мишка’s Class of 2012 Hyperbolic Chamber Ensemble is wishing you a year filled with truth, and realness. And a special thank you toDream Collabo for helping out with coordinating all these folks.
Featuring (in order of appearance):
MondreM.A.N., Squadda B, TRPLBLK, Chavis Chandler, Kool A.D., Big Baby Gandhi, Key Nyata, Isaiah Toothtaker, Joeybagadoughnutz, Dizzy D, Supa, Snaxx, Left Leberra, Don D, Rod Fuego, 9Gs, Zachg, Lakutis, Fat Tony, Lofty305, Lowercase, Himself the Majestic, Shady Blaze, Keyboard Kid, Antwon, Western Tink & Chippy Nonstop.
|
http://www.facebook.com/thehighlifemusic
http://www.twitter.com/thehihglifecrew
